Three Peugeot Models That Achieved 'Car of the Year' are Still Available in the Market

TIMESINDONESIA, JAKARTA – Peugeot confirmed as a world-class car brand. Not only producing, but innovation, designs, and technology breakthroughs have become its terms that have to be fulfilled before releasing a new product. No wonder, a set of achievements has been earned by Peugeot as a global automotive brand. Recently, the title 'Car of the Year 2020' was also given to Peugeot on 2 March in Geneva, Swiss.

Peugeot 208 successfully earned the title in this event. Peugeot 208 is the first urban car from Peugeot that ever wins the title of 'Car of the Year'. In the 2000s, 4 Peugeot cars also won the 'Car of the Year' in Geneva, Swiss. The title is awarded in the Geneva International Motor Show event.

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Peugeot 208, Peugeot 307 (2002), Peugeot 308 (2014), and Peugeot 3008 SUV (2017) have earned the distinguished title of "Car of the Year” in their days.

"Now we have three vehicles with the title of 'Car of the Year' running on the streets; the newest Peugeot 208, Peugeot 3008 SUV, and Peugeot 308. This achievement has become a big milestone for our company and an important reference for our customers,” said Jean-Philippe IMPARATO, the director of Peugeot on Sunday (5/4/2020).

This is a short profile of the best Peugeot models that have successfully earned the achievement of "Car of the Year” in the millennial era in Europe.

NEW Peugeot 208

The newest model of Peugeot 208 is the sixth Peugeot model that successfully earned the title. Its special, sharp, and tempting design, combined with the newest technologies and the selection of fuel or electric engines for the car are perfect to give its customers the freedom to choose a car that can perfectly suit their needs.

The NEW Peugeot 208 has become the Best Seller with the order amount of 130,000 units in Europe, and 15% of them are the request for the electric version of the car.

Peugeot 307

In 2002, Peugeot 307 represents a perfect balance of a family car with a spacious but compact model. Compared to its competitors, these superiorities have earned Peugeot 307 the title of 'Car of the Year' in 2002.

Peugeot 307 is also available with various options and strong personality in both of its models, such as the 3, 4, 5 doors sedan, estate, station wagon, and coupe cabriolet. There is also a special version of this model, the Peugeot 307 WRC that specially designed to compete in the World Rally Championship. More than 3.7 million units of Peugeot 307 have been sold worldwide.

Peugeot 308

In 2014, Peugeot entered a new era of the automotive world. Peugeot 308 came with a design and racing performance that are very attractive. Its EMP2 platform was the most sophisticated technology in its time, which gives the Peugeot 308 a compact design and lighter weight (-140kg) from its previous models. This technology provides an agile and responsive driving experience. This technology won the Peugeot 308 model the title of 'Car of the Year 2014'.

In this era, Peugeot started to apply the i-Cockpit design interior. The compact steering wheel, the head-up display, and the high middle console equipped with a 9.7” touch screen have become the new driving standards from Peugeot. 1.7 million units have been sold worldwide after its first launch in 2013.

The first SUV model that won the Car of the Year title since the initiation of the award program in 1964 is the Peugeot 3008 SUV.

It proves that Peugeot successfully brought the SUV-class vehicle with many superiority and comfort, even compared to the other sedan cars. This title was earned in 2017.

Peugeot 3008 SUV had become the moment when Peugeot launched the newest generation of Peugeot’s i-Cockpit that provides intuitive and sensational driving experience. Almost 900,000 units of Peugeot 3008 SUV have been sold worldwide since its launch in October 2016. (*)

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